Canadians are Rethinking Loyalty as Everyday Rewards Take Priority

New findings from Scene+ and Bond Brand Loyalty suggest a growing shift toward rewards that are easier to use, not just easier to earn TORONTO, May 19, 2026 (GLOBE NEWSWIRE) — Canadians are sitting on an estimated $13 to $15 billioni in unredeemed loyalty points, highlighting a growing gap between earning rewards and actually using... The post Canadians are Rethinking Loyalty as Everyday Rewards Take Priority appeared first on Montreal Gazette .

Original source: Montreal Gazette