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Korea to open massive 'K-Heritage House' at UNESCO session in Busan

KR · · Korea Times

BUSAN — The Korea Heritage Service (KHS) announced on Wednesday plans to establish a "K-Heritage House" roughly twice the size of a soccer field at the upcoming UNESCO World Heritage Committee session in Busan in July. The initiative aims to use the committee session as a milestone event to firmly cement the global footprint of both K-heritage and K-culture. "During the assembly, we will establish the K-Heritage House, covering about 13,254 square meters at BEXCO in Busan, to promote K-heritage and K-culture to the world," KHS chief Huh Min said during a briefing in Busan, Wednesday, 50 days before the session's opening. "Through this World Heritage Committee session, we are anticipating three major effects: elevating our national standing, promoting the host city and boosting the local economy. The estimated economic impact is 137.2 billion won ($100 million)." President Lee Jae Myung was also briefed during his visit to Busan and echoed the importance of the event for promoting Korean culture and heritage. "No matter what anyone says, the driving force behind K-culture, which now lead