Pan-African Campaign Seeks to Recast Africa’s Global Image

Launches $1 million #NotWaiting campaign A coalition of pan-African advocacy and branding organizations launched a USD one million campaign in Addis Ababa aimed at challenging negative global perceptions of Africa, arguing that persistent stereotypes continue to deter investment and inflate borrowing costs across the continent. The initiative, branded #NotWaiting, was unveiled on Africa Day by […]

Original source: The Reporter Ethiopia